As the state convention and primary results show, Martha Coakley was not a first choice by a majority when put up against legitimate rivals. Now it is down to two from the major parties plus 3 others, and party activists have to do their thing to get her elected. Given the scarcity of plugs for AG Coakley, and some mild affirmation that Baker may be the next governor, a sort of malaise has settled in putting together a strategy to up our game to help her win.
This works two ways. The strengths of your candidate and their goals need to be touted in an effective way for the public. Secondly, the opposition candidate’s weaknesses have to be displayed as ineffective or worse as a detriment to the well being of Massachusetts citizens.
The second task is not difficult. It is the first that is giving people spilkes. Can her long service to government, and her motivation with the public interest in mind be demonstrated? Mostly yes, but sometimes off the mark. She has demonstrated that for certain issues she is a champion. Unfortunately they are not always what holds the public’s attention.
So what to do? I want to support her, but based mainly on the fact that Charlie Baker is a libertarian who would decrease important services, demean people down on their luck, and revive the economy for his buddies without much help for regular guys. It is the other side of the equation that requires buffing up.
Can some supporters of Martha Coakley bring some heft that may be unknown to others, so we can get “Fired up and ready to go!”? What I have read and heard to date doesn’t fill the bill.