While watching the NFL playoff games this weekend a few political ads came on during commercial breaks.
Here’s what I thought. I’d love to know what others think.
As this progressed, I expected it to be from a Clinton-supporting PAC. I think it’s a powerful ad, but what the hell? Is this the kind of campaign they are going to run? I’m worried this could backfire, and it just seems entirely unnecessary this early, but I guess they are understandably terrified of Sanders doing well in the first two states and they want to spook certain Democrats.
This hits the same notes as the rest of the campaign. No one has a more consistent and narrow message (for better or worse) than Sanders. I think it’s a good ad in that it humanizes and makes the wild-haired radical image a bit harder to stick. The narrow campaign focus may limit his potential for broad appeal, but he is hitting the most pressing issues facing Americans – which the GOP candidates refuse to address. I think this probably doesn’t move the needle much, though.
If it wasn’t so scary, this would be funny. It almost seems like a spoof. For a good chunk of GOP voters, it’s probably an A. For people not receptive to this type of message, it only does damage. If you like Trump or might like him, this helps, if you don’t like Trump, I think he wants you to hate him.
I may have missed some, but I haven’t seen a Jeb! or Christie ad this weekend. That seems surprising, especially for Christie, who should be investing a lot in markets that cover parts of NH.