The recent brouhaha over Scott Brown’s vote on the Blunt Amendment will likely fade into memory in a news cycle or two. His policy position on the issue is obviously out of step with the majority of Bay State voters. However, the latest polls still show the Senate race as his to lose, and the reason this is the case is the same reason Brown catapulted into contention in the 2010 special election: he has draped himself in the Kennedy mantle, and has not been truly called out for it by his opposition.
Yes, Patrick Kennedy expressed outrage directly to Brown over the use of his late father’s name. Yes, Elizabeth Warren’s campaign sent out an e-mail asking for signatures on a letter to Brown asking that he stop equating himself with Kennedy. None of that is going to do a thing to move the needle in this election. I worry that the Warren campaign is asleep at the wheel during a moment that it should be making a major move; this is the time to release an ad featuring the members of the Kennedy family– Patrick, Vicki, Joe III, Caroline, hell, even Maria Shriver– expressing 1). their outrage at Brown’s claims to the Kennedy legacy, and 2). their unwavering and unequivocal endorsement of Elizabeth Warren. Writing letters and signing petitions is not going to cut it; those things never reach the eyes of the non-political-junkie voters who decide elections. The general public needs to know that Brown is no moderate, and certainly no Kennedy. The mainstream media will continue to brown-nose Brown, so the only way the public will lose its image of him as the “reasonable-centrist-and-wow-he’s-photogenic-too” guy is through a tough campaign that pulls no punches. My question is, how do we get the Warren campaign to pay attention and take action? The people of Massachusetts need more than a Cosmo magazine to see that this emperor has no clothes!